BV Mark

Consumers are increasingly demanding full transparency and will disregard products, and manufacturers, that do not deliver these expectations. The BV Mark can help end consumers navigate these complex market challenges while elevating brand awareness.

Positive Differentiation from Self-Declared Claims
Confidence & Simplicity in the Buying Process
Tangible Proof of Performance Claims
Demonstration of Performance of Product & Factory

BV Mark can help brands build the trust that consumers demand.

BV Mark supports brands demonstrate product innovations and performance to end-consumers – enabled by Bureau Veritas’ global testing network and technical expertise.

The labeling scheme covers product claim verification, product performance and chemical certification, safety of electrical products and components, as well as verification and certification of product sustainability credentials.

For all marks (other than safety mark), products are granted a BV Mark (to be placed on the product and in associated marketing materials) and certificate to demonstrate the products’ high level of performance to end-consumers. By scanning the QR Code on the BV Mark, end-consumers will be directed to a unique product page on BVMark.com, which contains information about the product, and the testing method Bureau Veritas used to verify or certify the products performance.

BV MARK SCOPE

More Information on BV Green Mark

More Information on BV Cyber Verification Mark

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Value Add

Demonstration of credentials for a high risk / private label products
Demonstration of Trust for emerging retailers, especially online
Validation of a product claim – environmental performance such as water toxicity or CO2 improvement or load bearing weight for example.
Clients can have multiple statements verified per product to address different market requirements.
Validation of a unique selling point to enhance sales amongst new retailers
Certification of performance, chemical control or safety (only available for technology products sold in EU) to drive differentiation as well as enhanced supply chain control

Certification Mark

Comprehensively assessing a product goes above and beyond the legal requirements.

Our Certification Mark is based on BV’s own protocols, which demonstrate a product goes above and beyond legal requirements for Performance or Chemical Control.

Bureau Veritas test a range of parameters around a product, and hold each to higher requirements than the industry benchmark – therefore a product granted the BV Certification Mark is one which performs at a high level across a range of metrics.

1) PRODUCT APPEARANCE: Defects, Product Workmanship, User manual check, Product labelling verification; Packaging Workmanship and layout.

2) HANDLING: Unpacking / Assembly, Buttons / Switches, Parts and Accessories, Product ease of use, Maintenance, Ease of Cleaning, practically oriented tests of daily use on the device are carried out and evaluated.

3) FUNCTIONS: All functions from Instruction Manual are tested clarified and evaluated, eg, for coffee maker:

Quantity of coffee produced with minimum and maximum quantity of cold water
Time to prepare minimum and maximum quantity of coffee
Temperature of the coffee
Residual water
Brewing temperature of the coffee
Energy consumption

4) DURABILITY: Durability tests such as mechanical stability and endurance on the device / components are carried out and evaluated, which are based on the duration of warranty or guarantee.

EVALUATION CRITERIA: For Mark granting, the Performance level VERY GOOD or GOOD is mandatory which corresponds to a value of at least 2.5 from 1) VERY GOOD (0.5) to 5) POOR (5.5).

VERIFICATION MARK EXAMPLES

Our Verification Mark helps you stand out from the crowd by independently verifying a unique feature, such as product quality, durability, or user experience.
Bureau Veritas create unique protocols to test and verify a specific product claim – upon passing the test, a BV Mark containing the claim is granted to the product to demonstrate its’ unique innovation to end consumers.

“Consumes xx% less energy than previous model”
“x% carbon footprint improvement versus previous model”
“Produces xml coffee in y minutes”
“Rust Resistant after X Years”
“95% Compostability after 180 days”
“T-shirt colour durable to 50 wash and dry cycles”

BV Mark Brochure

Download BV Mark Brochure

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